Business & IP Centre Devon


The Business & IP Centre at Exeter and Barnstaple Libraries host a range of events and workshops to suit start-ups, entrepreneurs or businesses looking to learn new skills or research their industry.

Webinars run weekly on a variety of subjects and are a great way to get an overview of a new topic, or a refresher which can help you to look at your business plan in a new light. Whether you’re just starting out or an established business looking to grow, our webinars are useful, inspiring and informative.

One-to-ones are useful for enquiring about how you can access business information and support, to discuss a problem or question you have in a specific area of your business, or to find out more about Intellectual Property. Find out more information on our 1-to-1s page.

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What is easier when you know Why!

September 17, 2021 @ 10:00 am - 11:00 am

In this session, Nigel will help you explore your Why, and the strength and purpose that can bring when times get tough.

There are countless options on how to live your life or to run your business.

Clarity and motivation come from knowing Why, guiding you to decide the best course of action in each situation.

Having a Vision of how your life or your business will look is important. Understanding Why the vision is important, will bring focus, giving you strength and purpose when times get tough.

Saying “I want to quit smoking” is a fine ideal but saying “I want to quit smoking, because I want live to see my grandchildren graduate,” brings meaning that will help keep your resolve.

When you know Why, knowing What to do will come into clear focus, with the motivation to see you through tough times.

In this session, we will explore Why. We will encourage you to look at goals, your motivations, and your values, to work out your Why.

About Nigel:

As founder and Director of the Nican Group, I support our clients by advising them on Digital Marketing, website and engagement strategies. I believe business success happens through understanding customers, especially their motivations and the online journey they take to buy from you. No amount of passion or commitment can overcome a poorly designed sales and marketing process.

Within the Nican Group, we have three specialist agencies, WNW Digital, focusing on Digital Marketing, Daneswood, a website and ecommerce specialist and Abundant Fish, a creative agency for start-ups and SMEs. We are based in the heart of Exeter City Centre.

Working with hundreds of companies over the years, we know exactly how to design and deploy a marketing process to give you the income and creative freedom you want.

Booking/Joining information

This is a Zoom webinar – details will be sent to you 24 hours before the session via email.

The session will be recorded for BIPC Devon’s archive. You are free to leave your cameras on or turn them off as you prefer. There will be a chance to ask questions during the session, which you can do via video/audio or by using the Zoom chat function.

If there is anything we can do to help you access this session more easily, please do get in touch at

Booking Details

Use the booking link below to book your place at this event.


September 17, 2021
10:00 am - 11:00 am
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