A Bespoke Course for Female Entrepreneurs & Small Business Owners
Built By Women, For Women

Women in Business

At BIPC we believe in the power of Women. Female entrepreneurship can transform the way we do business, the way we view work, build a stronger economy and improve our local business communities.

Our free, twelve-week Women in Business Course launched on 8th March 2023 and ran until May 2023. This course was delivered by Devon-based Business Women who want to empower others to realise their full potential and pursue their dream careers. 

Just like all our other BIPC Devon Courses, we’ll be offering a mixture of core business skills, digital skills, how-to guides for finding resources, and mindset and coaching skills. Our aim is to give you everything you need to feel confident and competent in starting and running your own business.

You’ll learn skills in marketing, sales, leadership, web design and hopefully how to navigate tax and accounting. More than this we focus on giving you the skills to coach yourself through the journey that is starting or running your own business. Our experts will help you find the self-belief, confidence and self-assuredness to tackle any challenges that come your way. So, what are you waiting for? Watch back last year’s course at your leisure.

 

Is This For Me?

All the course content was designed to support and develop female entrepreneurs and small business owners by developing key business skills, and providing coaching on how to invest in your biggest asset, which is you!

This course focuses on five key areas:

  • Personal Development
  • Business Planning
  • Branding and Marketing
  • Sales and Strategy
  • Building Relationships

You can still watch all of last year’s sessions on catch-up!

Watch on Catch-Up

Missed it? Not a problem! All our sessions were recorded, if you’re already a BIPC Member, you can view them here.  All live workshops and webinars were recorded and made available on our website so that you can watch (or re-watch) content in your own time.

To view this exclusive content:

Meet The Experts

Here are a few of the experts who delivered this fantastic course:

Joining these fabulous eight will be:

• Alice Widger, SEO Specialist – Milk It Digital
• Becky Craven, Photographer – My Fabulous Life
• Perdita Stott, Creative – Moor Imagination
• Anna Schlapp, Coach – Remarkable Difference ADHD Coaching
• Jemma Broadstock, Founder – Virtually Done

Content & Topics

Here’s a taste of the first six topics that we covered:

Are you looking to start your own business but don’t know where to begin with your business plan? Look no further! Clare Palmer from Clarity Coaching has designed and will deliver this workshop for women who are setting up new businesses and what to focus on the fundamentals of creating a business plan.

At our workshop, you will learn the essential components of a strong action-based business plan and gain the tools and knowledge you need to turn your business idea into a reality.

One of the major benefits of this workshop is the opportunity to work directly with Clare on creating an effective personalised business plan that will give you a success-driven mindset, so you take the right actions, at the right time, to create your success – plus you’ll be able to network with other like-minded women who are also starting their own businesses.

Don’t let the fear of not knowing where to start hold you back from your business dreams. Sign up for our workshop today and take the first step towards starting your own successful business. Book here: https://www.eventbrite.co.uk/e/525528990357

We share several useful mindset tools needed to help support you through those challenging and unpredictable times.

How to maximize yourself and your business as a neurodiverse woman in business: from the perspective of women with ADHD and co-occurring conditions.

Content of the workshop:

Learn about some of the challenges, strengths and benefits of having a neurodivergent condition and being in business, with examples from Anna’s experience coaching clients with ADHD, Autism, Dyslexia and other neurodivergent conditions. Many neurodivergent women are leaving their day jobs” to set up their own businesses and Anna has supported some of them through the process. Get ideas and practical tips for maximising your best asset, yourself, and running a successful business.

To include:

• Practical tips and things to be aware of if you’re a woman with ADHD in business.

• Neurotypical and neurodivergent-friendly approaches and resources for women in business.

• Introduction to some of the neuroscience behind some of the advantages that entrepreneurs with neurodivergence possess.

• Strengths as well as challenges of entrepreneurs with ADHD & other conditions.

• Tools for success.

Book at: https://www.eventbrite.co.uk/e/525590584587 

Discover how to plan a PR and Marketing programme that will help you connect with potential customers and promote your products or services.

If Marketing and PR are on your to-do list but you’re not sure where to start, this session will give you the answers. Whether you’re selling products, offering a service or growing an established business, Siobhán Lavelle, a marketing consultant and mentor with over 30 years’ experience, will guide you through the basics of planning and implementing an effective PR and Marketing programme that will help you meet your business goals.

Creating a plan for your PR and marketing will ensure you’re putting your effort into activities that make a difference. You’ll discover how to identify your target audiences and how to talk to them about what your business offers. We’ll explore how to prioritise the activities and outputs available to find the right mix for your business. From digital marketing to social media, community creation and audience engagement, we’ll discuss online and offline opportunities to help you understand how to determine the right mix of channels for your target audiences.

You’ll leave this session with a solid understanding of how PR and Marketing can make a difference to your business plus the tools you need to create and implement marketing and PR campaigns that suit your budget and resources.

Book Now: https://www.eventbrite.co.uk/e/525650624167

Building a website that helps your business grow isn’t just about making it look good; it’s equally important that it functions well and engages your audience. Designing your website with the user experience (UX) in mind can help your business stand out, increase loyalty, and improve customer retention.

In this session, we’ll cover the basics of designing a user-friendly website. You’ll learn:

• The principles of UX web design and how you can use them to build a high-converting website

• The top UX design mistakes people make (and how to avoid them)

• A simple 5-step plan to design your own brilliant user experience

You’ll leave with a better understanding of how your website can help you achieve your business goals, along with actionable steps that you can implement in your own business right away.

Book now: https://www.eventbrite.co.uk/e/525662640107

Understanding the tax implications of starting a new business is often one of the top fears cited by current and future business owners, and it’s no surprise given the UK’s vast and complex tax laws.

Don’t let fear stand between you and your future. This course will start you off with the basics of the tax system and it’s application to small business start ups. From choosing a business structure and registering with HMRC, to preparing to compile your first set of accounts, I aim to leave you confident in the next steps, getting you off to the most tax efficient and admin light start in your venture.

Book now: https://www.eventbrite.co.uk/e/525671005127

You’re scrolling through your Instagram feed and you see a post appear and before you even check the handle or read the caption, you know exactly who has created this content.

Maybe it’s the colours or shapes that you recognise? Maybe it’s the font or some other design elements that tipped you off?

You read the caption and it feels like this post was written especially for you, like they understand you on a very personal level and you feel seen, heard and understood.

How do they do this?

In this webinar we will cover the basics of…

  • Creating a strong brand for your business
  • Defining your brand strategy
  • Creating your brand identity
  • Creating your content strategy
  • Making your content relatable

 

Upon leaving this webinar you will have a much greater understanding of how a strong brand strategy and identity will allow you to build relationships with your audience and eventually turn them into loyal customers. You will be equipped with a strategy for creating content that your customers can relate to and will make them trust you enough to buy.

Book now: https://www.eventbrite.co.uk/e/525697975797

TAILORED SUPPORT

Why Women in Business? We know that female-led businesses have an overwhelmingly positive impact on the economy and society: Female-led businesses have closed the gender pay-gap in Green-tech. Female-led businesses are found to have a better culture. Women are more likely than men to think that social, ethical and environmental considerations in business are important. In the US female-led businesses even deliver higher revenues and higher returns for venture capital investors. 

In the UK, however women are less likely than men to start their own businesses, and we want to change this! By providing tailored and specific support, we hope to encourage more women to start and grow a business here in Devon.